Year 2011 has been started with a fresh news regarding a much anticipated event for Affiliate Marketing in North America: “The Affiliate Marketing Awards which will be held 12th of April, 2011 in San Francisco at the W Hotel”.
Affiliate Marketing is a rapidly developing segment of Internet Marketing dating back to Amazon’s first initiatives to commission people who would like to promote Amazon’s books and CD’s via their own sales channels such as web sites or web portals. I can remember how I was surprised and excited to get my first $150 check from Amazon in 1998. It was a revolutionary business model for internet entrepreneurs and marketing executives like me who would like to experience the benefits of the internet and grow up alongside with it.
Since then lots of things have been changed. Affiliate Marketing becomes an industry together with its affiliate networks, merchants, affiliate marketers, ad networks, conferences, third party solution providers and industrial association (Performance Marketing Association).
Increasing volume of affiliate marketing’s share in online marketing, technological developments and expanding number of industrial visionaries and gurus are giving us hope about the future of our industry.
However, Affiliate Marketing becomes a target point of tax applications for many of the US States . Unfortunately State Governments can not appreciate the development path of an industry which is at its infancy. Many of them are just trying to kill the process by imposing advertising taxes which in return causing moving affiliates from the states and closing of affiliate programs by merchants. In fact the cycle is by contrast destroying the future stream of income tax.
It is just time to attract attention, gain public exposure and sympathy, increase morale’s and encourage our industry members to work harder for increasing quality, raising industrial awareness and playing a crucial role for online marketing practices and technological innovation.
Murray Newlands is one of our industry’s visionaries who can see the urgency of giving Affiliate Marketing a strong boost to grow more, reinforce quality, extend awareness, respect and credibility. Rewarding of industry members is a big bonus in order to get noticed by the public. There is nothing more important then being appreciated by the public, industry members and industry veterans.
The Judges of The Affiliate Marketing Awards are composed of great entrepreneurs and forward thinking characters who are perfectly aware of all these points and the list is including:
Industry Gurus are coming together
• Shawn Collins (Co-founder of the Affiliate Summit),
• Jay Weintraub (Founder of LeadsCon),
•Joseph Morin (CEO & Co-Founder of Social Rewards),
• Peter Bordes (Founder CEO and Chairman of the Board of MediaTrust),
• Oliver Roup (Co-founder and CEO of VigLink),
• Steve Hall (Co-founder of MarketingVOX, co-founder of the ad:tech),
• Deborah Carney (Founder of Team Loxly a Personalized Affiliate Management and Consulting),
• Brian Nelson (Chief Executive Officer of Trancos, Coreg Media and Adfish)
To help our industry for growing on a strong foundation; either attend to this special Award Ceremony Night or share your talent with industry members and nominate your favorites to one of the award matching categories .
The Judges will be voting on the nominees, and the finalists in each category will be announced to 12th of April 2011.
• Best CPS Network
• Best CPL Network
• Best Coreg Network
• Best Merchant Campaign
• Best Agency
• Best Affiliate Manager
• Best Banners
• Best Overall Affiliate
• Content Affiliate
• Best PPC Affiliate
• Best Merchant Innovation
• Best Affiliate Innovation
• Best Sales Campaign
• Best LeadGeneration Campaign
• Best Mobile Campaign
• Best use of Social Media
• Best use of Data feeds
• Best Third Party Tool
• Best Marketing Affiliate Blog
• Hottest Affiliate Manager
• Hottest Affiliate
Let’s carry on Affiliate Marketing Standards to the next level!
Best of Luck:)